"The perfect street-level complement to your formal education."
Dr Michael Halliday - recently Professor, School of Marketing - University of Western Sydney and Director of the International Master of Business Administration program (IMBA) at Siam University in Bangkok. Also international corporate adviser on Value-based Marketing and co-author of 4 books including Marketing and Financial Management: New Economy – New Interfaces.


"A no-nonsense guide to selling...it's like having your very own sales coach in your pocket!"
Robert Gerrish - Coach, commentator, speaker and co-author with Sam Leader of business bestseller Flying Solo - How to go it alone in business.


"A step by step guide for anyone who wants to close the deal."
Valerie Khoo - Journalist, founder of Sydney Writers’ Centre and author of 5 books including So Now What? How to figure out the rest of your life.

BUYERS
do you know how auctions work?
do you know why you should ignore interest rates when borrowing money?
do you know how car dealers boost their margins?

SALESPEOPLE
do you know why you must never beat the gatekeeper?
do you know why closing is so out of date?
do you understand how buyers view Tenders and Quotes?

MARKETING MANAGERS
do you understand the risks in promoting your USP?
are your service people destroying your marketing efforts?
do you know why most salespeople don't like you?

BUSINESS OWNERS & MANAGERS
are hiring salespeople and making sales the same thing?
what is guerrilla marketing?
are your salespeople properly managing your accounts?

BUSINESS OPPORTUNITIES
do you really know how Franchising works?
do you really know how MLM / Network Marketing works?
do you understand the subtleties of selling?

BUY Grant's latest book A Practical Guide to Selling - What they Teach at the University of the Pavement.